DBF BLOG.

It's only been a couple months since our last #KiwiHug, but already so much has happened in the industry. We understand it can be hard to keep up with all the latest and greatest, so that's why our team is going all the way to Boston to absorb everything coming out this INBOUND2018 for you. After we jet back, we'll get ready to share the rundown with you at our September Hug. 

Here at DBF, we like to celebrate our wins - whether it's the ringing of the office's ceremonial bell when content goes live, or sharing our latest updates on our blog. Today, we've just secured yet another industry award, so we're doing both. (Insert the sound of a bell ringing in the distance.)

Marketing is crucial for your business' growth, so it's important you understand how it's going to fit into your overall business strategy.

Nowadays, most companies have some sort of marketing strategy in play... but not all are successful with execution. So what's the secret to good execution (other than employing a savvy marketing team)?

Join us at our next KiwiHUG event on Thursday the 28th of June at Grid Auckland. Guest speakers from Done By Friday and HubSpot will share the latest innovations in marketing technology and how you can utilise these to improve your customer experience.

Just like any other marketer, you have probably dreamt about your site ranking #1 in Google search results. However, after investing sweat, tears and money in SEO optimisation, you might have realised that even appearing in the top 10 is not easy.

Done by Friday and Unitec have joined forces to bring you an Inbound Marketing course that will give you real-life experience using key marketing automation software HubSpot and the latest Inbound Marketing theory. 

Come to our next KiwiHUG meet-up on Thursday 12th April in Auckland. You’ll hear from Jonathan Williams (HubSpot and ex-Google) on the latest tips, tricks, and tools to get more of the right type of people visiting your digital content and converting to leads. 

We look forward to seeing you there!

What a night! DBF demonstrated leadership in Inbound Marketing yet again with the success of our entries in the 2017 NZDM awards announced last night.

We all know how important it is to turn every possible lead into a customer – it’s at the heart of every business. But the reality is that after the sale, with this focus it’s easy for your customers to be overlooked while you’re on the never-ending search for fresh leads. So how does this look for your business?