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    2019’s Content Marketing Strategy Roundup: Part 3

    Posted by Kelsey Dinan on Jan 20, 2019 5:00:00 PM

    It’s the final blog in our three-part series, and it’s time to discuss strategy.

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    Topics: Content marketing

    2019’s Content Marketing Strategy Roundup: Part 2

    Posted by Kelsey Dinan on Jan 8, 2019 10:00:00 AM

    We’re back - Happy New Year, all!

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    Topics: Content marketing

    How to create a powerful brand story

    Posted by Kate Hughes on Aug 14, 2018 2:51:38 PM

    Perhaps your company has evolved and the story you’ve been telling about the founders (all long since retired) is out of date and falling flat with a new generation of customers. Or maybe the business grew in such a way that these things were never nailed down at the start. And – particularly if you’re a small or medium sized organisation – you may not have the skills in-house to make it happen.

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    Topics: Content marketing, digital marketing

    Why is my content not working?

    Posted by Sonia Slattery on Apr 4, 2018 2:32:32 PM

    If you’re asking yourself this question, chances are you’ve experienced a ‘hands in the head moment’, staring at the poor analytics of a piece of content you’ve put your heart and soul into (and may have spent a small-fortune creating).

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    Topics: Content marketing

    Next #KiwiHUG 12th April 2018. Event Topic: "How to Generate More Website Traffic"

    Posted by Boyd Wason on Mar 14, 2018 4:20:15 PM

    Come to our next KiwiHUG meet-up on Thursday 12th April in Auckland. You’ll hear from Jonathan Williams (HubSpot and ex-Google) on the latest tips, tricks, and tools to get more of the right type of people visiting your digital content and converting to leads. 

    We look forward to seeing you there!

    Register for free HUG event 18th April

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    Topics: Content marketing, #KiwiHUG Events

    Content marketing trends for 2018

    Posted by Sonia Slattery on Jan 31, 2018 11:23:13 AM
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    Topics: Content marketing

    Done by Friday set to follow up NZDM Awards success

    Posted by Boyd Wason on Dec 19, 2017 11:59:15 AM
    After a fantastic result at this years Direct Marketing Awards, where Done by Friday picked up 4 Golds, 2 Silvers and Bronze for its work with Kiwi Wealth, the agency is back in the running for next years awards evening. 
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    Topics: Content marketing

    KiwiHUG Event Recap: How to Create Engaging Content

    Posted by Boyd Wason on Jun 30, 2017 10:56:27 AM

    Creating engaging content has always been a major challenge for marketers. And with audience attention spans getting shorter and shorter, it's becoming harder than ever.

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    Topics: #KiwiHUG Events, Content marketing

    4 Keys to eBook Content Marketing Success

    Posted by Sonia Slattery on Apr 7, 2017 2:59:44 PM

    Most people believe there is no such thing as a free lunch, which is why so many people find free, genuinely informative, and well-made eBooks so valuable. Oh, you're giving me free information and insight into my business? Gimme, gimme, gimme, the masses cry.

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    Topics: Content marketing

    DBF Gold Winners at NZ Direct Marketing Awards 2016

    Posted by Boyd Wason on Feb 24, 2017 12:19:27 PM


    Done By Friday’s impressive Inbound Marketing results for GMI were celebrated at last night’s NZ Direct Marketing Awards 2016. Gaining four coveted gold awards, Done By Friday (DBF) took home a total of seven NZDM trophies, further cementing DBF’s position as New Zealand’s leading Inbound Marketing agency.


    As the movement to use Inbound and content marketing continues to gain momentum, these awards are clear recognition that it gets results – and that DBF and Inbound Marketing are a winning combination.

    The respected annual NZ Direct Marketing Awards recognise clients, agencies, consultancies and suppliers who have exhibited excellence in insight-driven direct marketing projects and campaigns, by connecting with customers on an individual basis and generating outstanding results.

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    Topics: Content marketing

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